The Bachelor of Business Administration develops theoretical and practical ability in a range of business activities. The program also assists the student in understanding and developing the unique leadership qualities required for successfully managing business functions, an organizational unit or an enterprise.
This programme imparts substantial management inputs in areas such as:
English - I Basics of Mathematics Fundamentals of Statistics Economics (Micro) Computer Applications
Business Communications Advanced Mathematics & Statistics Organizational Behaviour Economics (Macro) Indian Social Structure and Value & Ethics
Principles of Management Managerial Economics Business Laws Environmental Science Financial Accounting
Production & Materials Management Management Information System Cost Accounting Marketing Management Human Resource Management
Financial Management Sales & Distribution Management Human Resource Development Entrepreneurship Development Research Methodology
Management Accounting Advertising & Sales Promotion Industrial Relations Public Service Management Project and Viva