Bachelor Of Business Administration, BBA

Bachelor Of Business Administration, BBA


The Bachelor of Business Administration develops theoretical and practical ability in a range of business activities. The program also assists the student in understanding and developing the unique leadership qualities required for successfully managing business functions, an organizational unit or an enterprise.


This programme imparts substantial management inputs in areas such as:

  • 1) Financial Management
  • 2) Human Resource Management
  • 3) Marketing Management
  • 4) Environment Management
  • 5) Fundamentals of Entrepreneurship
  • 6) Business Communications

Semester 1

English - I Basics of Mathematics Fundamentals of Statistics Economics (Micro) Computer Applications

Semester 2

Business Communications Advanced Mathematics & Statistics Organizational Behaviour Economics (Macro) Indian Social Structure and Value & Ethics

Semester 3

Principles of Management Managerial Economics Business Laws Environmental Science Financial Accounting

Semester 4

Production & Materials Management Management Information System Cost Accounting Marketing Management Human Resource Management

Semester 5

Financial Management Sales & Distribution Management Human Resource Development Entrepreneurship Development Research Methodology

Semester 6

Management Accounting Advertising & Sales Promotion Industrial Relations Public Service Management Project and Viva

Digital Marketing
Retail Management

Course Features

  • Eligibility : A student having passed 12th standard and having English as one of the subjects.
  • Duration : Full-time, 3-year
    degree program
  • Fees : 1,50,000/-